The colleges and universities you went to study, now they’ve an honours degree in social media. Earlier on it was difficult to gain information about the course you were looking for (be it social media courses or otherwise as well), you had to either call or pay them a visit to gain in-depth understanding. But […]
Harsh Ajmera
How Real Estate companies can leverage Social Media in a better way?
Are you a real estate brand and looking for ways to leverage social media? Gone are those days when real estate was about posters stuck on the bus stop or those giant hoarding with a big smile and your number underneath. Real estate is a business that thrives on personal connections, and social media presents […]
Storytelling on Social Media – The Ripple Effect
Do you have a favorite book or movie which you may have read/seen zillion times (yeah maybe not literally, what I mean is you never say no to watch/read it again)? Don’t you think that’s because, the story has been able to create a special bond with you and in ways you have woven your personal […]
How Small Businesses can use Facebook Call-to-actions effectively?
Facebook is constantly bringing about changes to its algorithm and introducing new features, so it can enhance the user experience (at least that’s what we hear). Some of the changes made by Facebook have received quite a backlash though, but the addition of new call-to-action buttons has transformed marketing for brands in a creative and more directive […]
7 Ways to attract Online Customers without spending a Penny!
Are you looking for ways to acquire new online customers without burning a hole in your pocket? Just a heads-up, we are not talking about Facebook in this article as you must be knowing for Facebook, its mostly about paying. No matter how great your product is if there is no customer base it just […]
5 Kickass ideas how Travel Brands can leverage Twitter?
Passport? check, Bags? check, Phone charged? check, Instagram? check, Twitter? check. Does this resemble to your target audience? The niche you want to interact with on social media? Great, I have some cool ideas how a Travel brand like you can use Twitter effeciently. Also these insights from Twitter [infographic link], clearly showcase that from research to […]
Most memorable moments of 2014 at Digital Insights
It’s been another great year for us at Digital Insights; we are still reminiscing 2013 and all the support we got. Thankful to all of you for that! It is always fun to look back and reiterate about the most special events of a year, which makes you feel like you’ve accomplished something! Due to […]
10 things you should do when #FacebookisDown next time!
Facebook was down for almost everyone on 27th January 2015 close to an hour, robbing million of fans from uploading their pictures, check-ins and status updates! Even refreshing the page a 100 times dint help, don’t worry I completely sympathize with you. “I was totally unprepared for this catastrophe, had no idea whatsoever what to do, […]
Why you shouldn’t hire a PR agency for Social Media?
If you ever, even in your weirdest dream thought that a PR activity is nothing more than social media or they are almost same, I request you not to read this article. While working on social media for various clients over years, I have seen few businesses who were working with a PR agency to handle their social […]
Why is Instagram soooo trending?
Instagram gave rise to food porn and the word selfie. There is no denying the fact that Instagram is growing rapidly and is one of the key social network! Remember we recently stated that there are 200 Million+ users on Instagram? They have now crossed the 300 Million mark and it is only going to soar higher. This […]
Are you ready to take these Social Media Resolutions in 2015?
We have bid adieu to 2014, before you start implementing your new social media strategy for 2015 let’s take some of these resolutions to help your brand with a smoother transition on Social Media. Here I have put down 8 social media marketing resolutions which you must abide by to receive the results you’ve been waiting for! Are […]
Best Christmas campaigns from top Brands this 2014!
December is a month of continued celebrations, which is when people get their last minute shopping done and spend time with friends and families. But for marketers it is a different tune altogether, as it is that time of the year where they are constantly wearing their thinking caps and crafting strategies to tap all […]
7 kickass Twitter post ideas to spark engagement
Twitter works on three basic things- understanding how it actually works, listening to your target audience and Tweeting right content at right time. The first two are individual choices and skills, but the third one is tricky because it also includes what to Tweet? This can be enhanced by various measures. Here I have tried […]