Prankvertising – Outrageous or Worth The Penny?


June 8, 2014

To what extent would brands go to ensure they stay in the mind of the audience? Is it all about getting good publicity or are the norms of “any publicity is good publicity” getting more widespread? Marketing and advertising has changed a lot in the past few years. The field has become more creative as […]

Best Blogging Platforms of 2014 [Infographic]


May 7, 2014

Blogging is something which changes regularly and yet doesn’t change at all. For every blogger, the will to write and the motivation to share his ideas is what drives them. Like our social media blog from india. And similar to how important a role their words play in weaving together the whole idea, so does […]

Can Digital Media Coexist With Traditional Media?


April 10, 2014

Let me start off with the presumption that you are either a Digital Marketer or someone who works in an industry which is being “digitally marketed”. Hence, at some point of time you would either have been told, or would have told someone else that Traditional Media usage is on the decline and that Digital […]