Social Media FaceOff: Dominos Vs Pizza Hut


March 9, 2014

When it comes to consuming Junk food in India, most of the metro culture goes with the staple diet of Pizza along with other refreshments. According to a new research report, The pizza market in India is worth, above 1500 crores, and is growing at a CAGR (consumer annual growth rate) of 26% for the […]

How Indian Airline Industry is leveraging Social Media?


January 24, 2014

Air passenger traffic in India is increasing on a tremendous pace. It is a very well known fact that aviation sector not only brings immense benefits to communities and economies around the globe, but also is a key agitator of economic growth, social development and tourism in any country. India is currently the 9th largest […]

5 Social Media lessons NOT to learn from Club Mahindra


January 7, 2014

Back in 1996, Mahindra Group entered the Leisure and Hospitality sector in India with a new brand called ‘Club Mahindra Holidays’. It was started with a single resort in Munnar, India in 2007. Presently, the company has over 43 resorts in India and abroad. In 2013, it was reported that the company is working towards acquiring […]

Social Media in India, a Roundup of 2013


December 30, 2013

It’s almost the end of the year, and you know what that means? It means it’s time for a roundup of some of the best social media publications in 2013. This year has been a huge year for social media. With big Facebook changes, Twitter’s IPO, and the launch of multiple other social platforms, and […]