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All Posts in “Social Media India”

Star Sports India faces criticism from EPL Fans over Hindi Commentary on Twitter

Omkar Mishra
August 17, 2013
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Star Sports India has started Hindi Commentary for the new season of English Premier League. However, some EPL fans seem to be pissed and are venting it on Twitter.

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Star Sports India ropes in MS Dhoni to promote English Premier League 2013

Omkar Mishra
August 16, 2013
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The English Premier League is bound to start this week and is quite a subject for discussion with the Indian Football fanatics. But India is known for it’s Cricket and not much for it’s Football. To change that scenario, Star Sports India, the official broadcaster of the English Premier League in India has roped in […]

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Cadbury Celebrations celebrates Raksha Bandhan with #SongsForSisters

Omkar Mishra
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Cadbury Celebrations is known for it’s festivity themed offerings. With Raksha Bandhan around the corner, Cadbury Celebrations is looking for gratifying the sisters by asking brothers from all around the country to write a wish for their sisters on their Facebook wall and they will turn it into a full featured song which they can […]

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Cadbury Silk tests the #SilkEffect with their Fans on Social Media

Omkar Mishra
August 11, 2013
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Chocolate is loved by all and admit it, when you do see someone eating a chocolate you do think of buying/sharing one yourself. Cadbury is one brand which is synonymous with Chocolate Industry in India and has a huge presence on social media. They have dedicated pages for each of their popular offerings on Facebook […]

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Castrol Biking is looking for ‘Biker of the Year’ through Social Media

Omkar Mishra
August 9, 2013
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Nothing unites the majority of the male population than cars and bikes (and technology in general), and nothing unites the female more than shopping. You can always find Bike enthusiasts in deep conversations regarding what they think are the best/worst features of each bike. And when Castrol is trying to bring that conversation on social […]

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Tata Nano launches their new model celebrating with #NanoAwesomeness

Omkar Mishra
August 6, 2013
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Tata Nano has been one of the top automobile brands in Indian social media. The brand on Facebook boasts of more than 3.8 Million Fans and is making sure it is broadcasting the launch of their new Nano in 2013 to them. The Tata Nano Awesomeness campaign is being promoted by Tata Nano using all […]

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Bournvita Quiz Contest celebrates 40 Years with #IndiaPlaysBQC

Omkar Mishra
August 4, 2013
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I remember as a child, being glued to my television set on a sunday morning to catch up with Derek O Brien who hosted the Bournvita Quiz Contest. The quiz pattern along with the excitement was one of the reasons it was one of the most popular shows to come out of India. BQC as […]

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Chennai Express creates buzz with Lungi Dance on Social Media, Calls it a tribute to Rajnikanth

Omkar Mishra
July 30, 2013
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You know you are going to trend when you mix two things in this country. Shahrukh Khan and Rajnikanth. Chennai Express in order to create anticipation and hype have been heavily promoting the movie pre-launch on social media. Their new song ‘Lungi Dance’ aims to be a tribute to the Thalaivar (Rajni Sir) and is […]

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93.5 Red FM Mumbai starts a campaign against potholes

Omkar Mishra
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Every year, when monsoon arrives in Mumbai one thing people expect coming out of the season are ‘potholes’. Even though there has been a 700% rise in the cost of filling up those potholes, the state of the roads are nowhere close to being perfect to be driven on.93.5 Red FM now have taken up […]

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Kotak Mahindra Bank promotes Kotak Junior Plans on Social Media

Omkar Mishra
July 28, 2013
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As Children ourselves, we always looked for chances of finding chillar (change) through our parents pockets or hidden somewhere in the house. I remember accumulating these without fail so that i could have an ice-cream every week (of course without telling my parents about it). The concept of saving our own money is not unique […]

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ABP News promotes their new show #PradhanMantri with Shekhar Kapur on Social Media

Omkar Mishra
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How cool would it be to present the Indian audience with some untold/unheard stories of Indian Politics from the era of Indian Independence? ABP News is trying to promote it’s new documentary- drama series ‘PradhanMantri’ which gets aired every Saturday on the Channel. And as we have seen with Indian Television Channels which are stepping […]

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Is HP India’s SlateBookX2 campaign flouting Facebook Guidelines?

Omkar Mishra
July 27, 2013
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In the age of smartphones and tablets, PC sales are declining worldwide and India is no exception. A report published by Economic Times suggests tablet sales in India have grown at a rate of more than 400% whereas PC’s are still registering a growth of under 10%. This might be attributed to the the rise of some […]

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Top Social Media Experts in India you should follow

Omkar Mishra
June 5, 2013
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[Note: This post has been updated to accommodate new authors from 2015] If you are a Brand Manager? or a Marketing and Communication Manager? or a newbie in Social Media? I am sure you will love this article. Being in touch with Social Media experts is not only going to keep you updated with latest […]

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