Bangalore Auto Rickshaw went viral on Facebook


June 1, 2013

Yes, you heard that right. This is not about any brand, not about any social media agency. It’s a user generated content that went viral on Facebook. A Bangalore based auto rickshaw driver (named Zamir) has shown his honesty by returning back the customer’s (named Rita Senthil Selvaraj) iPhone 4S, which he could have easily […]

Role of Social Media in Indian Banking Industry


May 16, 2013

Lately, Indian Banking Industry has shown a tremendous growth on Social Media platforms like Facebook, Twitter, YouTube etc. The Banking sector in India has proven that its not just about opening saving bank accounts, credit cards, investments, wealth management, mutual funds, insurance and so on. With the increasing growth in Social Media in India, banks […]

Growth of e-Commerce in India


May 12, 2013

Continuing trends from previous years, Internet is still witnessing tremendous enthusiasm and interest in India. The growth story of Internet usage in India is still very much intact. Internet is one component which has recently become the key ingredient of quick and rapid lifestyle. Internet indeed has been the heart of any communications or explorations, […]

How Brands are taking benefit of IPL on Social Media


May 11, 2013

Cricket is no doubt a religion in India. “Pepsi IPL 2013” is one of the most viral topic these days and has attracted over thousands of crores eyeballs for 54 days. Television and Newspaper are still the most efficient mediums to reach the maximum cricket lovers but with the increasing Social Media usage and digital […]