We all know that social media is an important tool for brand awareness and customer acquisition, but do all of us know how to make it work for us? The answer is by driving traffic to your blogs/websites/sales and landing pages and in turn creating a larger audience, gaining customers and going viral. Sounds simple? But the process is bit complicated. This ebook is designed in a way to make things easy and simple.
Ok so let’s begin with the basics, your online customers are spending a significant amount of time on social networks an average person would spend 15-20 minutes daily, some are spending multiples hours every week! Now the important question is how to target them and what tools to use? Don’t worry we have the answers for you.
Social Media cycle works in a different way as compared to traditional mediums. And once you know the key to success here, there are very less chances that you will not want to leverage this channel for more exposure to your business. On Social Media, things work in below fashion-
Some important facts about driving traffic from social media and converting them to sales may amaze you, here they are-
- 79% of marketers measure website traffic from social media, and 68% track engagement metrics on social networks. (via Marketing Charts)
- 57% of companies say they generated sales through their blogs, and an identical share have closed business through LinkedIn. (via iMedia Connection)
- 48% of companies have generated customers through Twitter and 42% through Facebook. (via iMedia Connection)
To learn more about how you can drive sales through Social Media, please download the ebook by entering the details below.