Is your Brand Obsessed with Social Media numbers?


July 24, 2013

I have been working with Brands to promote them on Social Media, to engage with their fans and followers, to take care of their online reputation and there is one thing that I have noticed about most of the brands ‘Social Media numbers’. Every brand wants to get more likes, more followers, more connections as […]

How to deal with complaints on Social Media?


June 20, 2013

The population on Social Media is increasing tremendously. Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram and many other social networking sites are now part of our daily routines. There are people who use it for making friends, for building corporate connections, who are addicted, who are passionate, people who pour water to plants through Social Media […]

Twitter Analytics for all


June 13, 2013

This is so amazing, in April Twitter opened up its analytics service for all users in United States. And now its open to all. Though there is no official announcement from Twitter yet but you can now access in-depth analysis of your tweets with metrics like number of faves, retweets, replies, clicks on link. You […]

Facebook introduced Hashtags, Twitter got angry

Facebook yesterday officially unveiled Hashtags to its platform, it was much foreseen by many Social Media Experts around and finally it is here. Well, when I think about hashtags, Twitter, Google+ and Instagram are the three social media platforms that comes to my mind. I was so addicted to hashtags that I started searching them […]

How Google+ is beneficial for your Brand


June 4, 2013

Google+ had a hard time getting more users there and keeping the kind of engagement is there on Facebook and Twitter. Google+ is still considered as a techie’s choice. Though Twitter is also not that huge, but at least they have a big user-base in India and that too very active. Even Brands don’t prefer […]

5 Mistakes Brands must avoid on Social Media


June 1, 2013

Social Media has been a boon for many businesses and there are brands which are using it perfectly and there are brands which are still struggling to find the right mix for their customers. Social Media in India has grown tremendously over the last 2 years especially for the e-Commerce brands. Social Media Marketing is […]