Admins attention! Your Facebook page like count is going to dip down.


March 20, 2015

Facebook recently announced some changes to ‘Making Page Likes More Meaningful’. Facebook will be removing those accounts from page like count, who have voluntarily deactivated and memorialized their accounts. That means, these are likes that are from users who don’t use Facebook anymore. If they ever reactivate their account, then their like will auto-add to your page, […]

Urban Ladder says sorry on email. Why?


March 14, 2015

Urban Ladder is an online furniture store and has seen a loyal fan growth through a strong digital and social media strategy, before they went big with a television commercial a few months ago. There are many things that interest me about Urban Ladder’s way of communication and marketing. Today was just another example of […]

5 Kickass ideas how Travel Brands can leverage Twitter?


February 25, 2015

Passport? check, Bags? check, Phone charged? check, Instagram? check, Twitter? check. Does this resemble to your target audience? The niche you want to interact with on social media? Great, I have some cool ideas how a Travel brand like you can use Twitter effeciently. Also these insights from Twitter [infographic link], clearly showcase that from research to […]

10 things you should do when #FacebookisDown next time!


January 29, 2015

Facebook was down for almost everyone on 27th January 2015 close to an hour, robbing million of fans from uploading their pictures, check-ins and status updates! Even refreshing the page a 100 times dint help, don’t worry I completely sympathize with you. “I was totally unprepared for this catastrophe, had no idea whatsoever what to do, […]

Best Christmas campaigns from top Brands this 2014!


December 23, 2014

December is a month of continued celebrations, which is when people get their last minute shopping done and spend time with friends and families. But for marketers it is a different tune altogether, as it is that time of the year where they are constantly wearing their thinking caps and crafting strategies to tap all […]